EP218: George Rivera - "Don't Miss Leo's Games, Like I Missed So Many Of Yours" 

Written By Chris Rodd

“You can make all the money in the world, but if you aren’t there for the moments that matter, it’s going to leave a deeper wound.” 

The heart of a man is tested not in the boardroom but in the living room. True strength lies in presence — not in possessions or performance. This conversation unpacks what happens when men chase success but lose sight of what truly matters: family, legacy, and love. 

George Rivera reveals how his father’s absence shaped him, how success nearly cost him his own family, and how his father’s dying words became a compass for redemption. By rebuilding his business to serve his life instead of consume it, he discovered the masculine balance between purpose and presence. 

George is an entrepreneur who built a multimillion-dollar company before realizing freedom meant something more — being home for dinner, on the sidelines, and in the stands. Through his book Buy Back Time Formula, he’s helping men reclaim their time, restore their families, and rewrite what it means to be a man.

Learn more & connect:

Download Georges free book, Buy Back Time Formula: https://buybacktimeformula.com/branding 

You’re invited to come to a Sovereign Circle meeting to experience it for yourself. To learn more, go to https://www.sovereignman.ca/. While you’re there, check out the Battle Ready program and check out the store for Sovereign Man t-shirts, hats, and books. 

Past Episodes

Chris Rodd
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EP217: JP Garcia – Why Men Should Know How To Use A Gun